MediaIntelligence
Understanding the information environment you operate in is a strategic advantage. This practice exists to give leaders, organisations, and campaigns the intelligence they need to make informed communications decisions – from knowing where they currently stand, to tracking how narratives shift in real time, to anticipating the risks that others will only see after they have arrived.
Our Services
Communications and Media Audit
Before any strategy is built, you need an honest picture of where you stand. We conduct comprehensive audits of an organisation's or individual's current media presence, reputation footprint, and communications positioning - assessing coverage quality and tone, digital narrative, stakeholder perception, and the gap between how you see yourself and how the public sees you. The audit produces a clear baseline and a prioritised set of findings that inform everything that follows.
Media Monitoring and Coverage Analysis
We track coverage across broadcast, print, and digital media - giving clients a clear, ongoing picture of how they are being reported on, by whom, and in what context. This service moves clients from reactive awareness to informed, timely response.
Digital Reputation Monitoring
We monitor online platforms, social media channels, and digital communities in real time - identifying emerging narratives, tracking sentiment shifts, and flagging reputational risks before they gain traction. For clients operating in fast-moving or politically charged environments, this service is the early warning system that protects long-term credibility.
. Public Sentiment Analysis
We analyse public opinion data to surface what audiences actually think - beyond what they say publicly. This service is used to inform communications strategy, message testing, and stakeholder engagement planning across corporate, government, and civil society contexts.
Polling and Voter Intelligence
We design and commission polling programmes that give political clients a precise, evidence-based understanding of voter sentiment, issue salience, and shifting public mood. Results are translated into actionable intelligence that sharpens campaign strategy and messaging.
Narrative Tracking and Disinformation Monitoring
We track how specific narratives about a client, issue, or organisation are forming and spreading across media and digital channels - and where disinformation or coordinated reputational attacks are taking root. Early identification is the difference between containment and crisis.
Stakeholder and Influence Mapping
We identify and map the individuals, institutions, and networks that shape opinion in the environments our clients operate in - giving them a clear intelligence picture of who holds influence, how it flows, and where the most important conversations are happening. This informs the relationship-building and coalition work that follows.
Typically Needed By
Leaders and Institutions Building Strategy From Evidence
Establishing an accurate, honest baseline of current public perception before making communications decisions.
Organisations in Politically Volatile Environments
Monitoring narrative shifts in real time in environments where the consequences of being caught off guard are severe.
Political Campaigns Requiring Voter Intelligence
Grounding campaign strategy and messaging in a continuous, data-driven understanding of public sentiment.
Corporates Managing Reputation Across Multiple Jurisdictions
Tracking coverage, sentiment, and stakeholder narratives across markets simultaneously.
Civil Society Organisations Monitoring Their Cause
Understanding how their issue is being framed in public discourse and where influence is most needed.
Any Client Facing Active or Potential Reputational Risk
Building early warning capability rather than relying on reactive damage assessment after a narrative has already taken hold.
